Conrad

Launched in 1982 by Barron Hilton and named after his father, Conrad Hilton, this brand was built on the belief that meaningful hospitality can deeply transform travelers' experiences. Now recognized as one of Hilton’s top luxury brands—alongside Waldorf Astoria and LXR—Conrad Hotels & Resorts delivers bold design, elevated amenities, and purposeful service, all rooted in authentic, often art-inspired, local experiences.

Today, this luxury portfolio spans nearly 50 properties across five continents, combining immersive guest experiences with striking aesthetics and curated local cultural immersion. In 2025, the brand introduced its “1/3/5” program, a thoughtful initiative offering immersive experiences tailored to guests’ time—whether they’ve got 1, 3, or 5 hours—designed to deepen local connection even during short stays.

In short, Conrad Hotels & Resorts isn't just about staying—it’s about experiencing. It’s where luxury meets local culture in a curated, transformative way.